Posts tagged podcast content
Need More News? Here are the 7 Best Tech News Podcasts in 2018

The world continues to become more dependent on technology, with even the simplest products becoming smarter and more data-centric. Most of us interact with technology every hour of every day. The biggest advances, though, are often in fields consumers don't see. More and more podcasts have debuted to discuss developments in the fields of machine learning, big data, and more, and to explain what the implications are for industry professionals and tech consumers. So what are the best tech news podcasts in 2018? Let’s take a look.

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Where Should I Put My Money? The 5 Best Investing Podcasts in 2018

Podcasts have taken over the world of investing and finance. We know that podcast listeners are tech-savvy and like learning new things, so it makes sense that a whole host of podcasts around investing and managing money better have cropped up. These shows feature experts discuss how to approach investing better, manage your money, and find new investing opportunities. Just like in our discussion of national security and foreign policy podcasts from last week, podcast sponsors should know about the best investing podcasts out there right now. So, in no particular order, here are the best investing podcasts in 2018.

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What does it mean to be a podcast content leader?

Of the hundreds of thousands of published podcasts, we usually only hear about a few dozen big studio names. Podcasts from private studios like Gimlet Media or public radio stalwarts like This American Life may have millions of listeners, but the is a whole ecosystem of podcasts out there. Podcast content leaders are one such type of podcast. While they might not be on iTunes' Top 10 Charts, they have substantial, often very valuable audiences. In this post, we talk about what podcast content leaders are, why they're valuable, and what podcast sponsors need to know about them.

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What Did the Podcast Industry Learn in 2017?

2017 was a big year for podcasting, arguably the biggest. New podcasts debuted, new production studios formed, and new advertising companies came online (including Backyard Media!). More importantly, we saw new developments in how the industry produces, markets, distributes, and sponsors podcasts. Here are a few of the most important trends that we at Backyard Media have identified in the industry from this past year.

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Here's Every Type of Podcast Format in 2017

For sponsors new to the podcasting space, the amount of information about the industry can be overwhelming. What kind of podcasts are out there, how is their content structured, and what do they sound like? We take a look at the five most common podcast formats in 2017, and explain what potential podcast sponsors need to know about each of them.

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Podcast Listeners are Engaged Listeners

We spoke to hosts Briahna Gray and Barry Lam, who run two of Backyard Media's podcast partners, about their experiences with listener engagement and feedback, to better understand how podcast listeners are unique in their media consumption.

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