Podcast advertising made simple.
We make it easy for advertisers looking to dip their toe into the world of podcast advertising, and we partner with podcast-creators of all stripes to help them monetize.
Target Your Audience
Reach large quantities of well-paid, highly-educated listeners to broaden your customer base.
Podcast consumers are diverse, reflecting the increasing diversity of content. You'll find a listener for every podcast, and a customer for every product.
Median Income of Podcast Listeners
Podcast Listeners Earning 75K or Higher
Listen to at Least One Podcast Every Week
Podcast Listeners With 4 Year Degree or Higher
Build Engaged, Loyal Customers
Podcasts build relationships between podcasters and listeners, leading to highly engaged, loyal listeners. They remember ads and convert at ridiculously high rates.
96% of Subscribers Listen to All or Most Episodes of a Show
61% of Listeners Report Buying Product After Podcast Ad
62% Unaided Brand Awareness After Podcast Ads
Go Beyond the Podcast
Podcasters and podcast consumers are extremely social, providing ways to reach consumers beyond the podcast audience. Podcasters foster an active online presence, running websites, blogs, email lists, and social media outlets where they'll present both their content and your business. More opportunities lie in podcast consumers themselves, who engage with podcasters online and promote them by liking and sharing their posts.
Podcast Listeners Are On Social Media Outlets
Podcast Listeners Use Social Media Platforms Several Times a Day
Podcast Listeners Follow Brands on Social Media
Who We've Worked With
LISTEN TO WHAT'S NEW
Rational Security is a weekly roundtable podcast featuring Shane Harris of the Wall Street Journal, Susan Hennessey and Benjamin Wittes of Lawfare and the Brookings Institution, and Tamara Cofman Wittes, of the Center for Middle East Policy at Brookings. It's a lively and irreverent discussion of news, ideas, foreign policy, and law. There's always a laugh. Often, there are guests. Sometimes there's even Scotch.
Check out Rational Security's website for more content.
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